In 2019, we discovered a gap in the tea market for high quality, single estate or single region loose leaf tea that wasn’t pricey. We decided to set up Loose Leafty to combat this and change the way people think about loose leaf. Our goal is to make high quality loose leaf tea affordable for everyone, friendly to our planet and just as convenient as a tea bag.
We source the highest quality tea
Our tea is sourced from the Fujian, Zhejiang and Yunnan regions in China. We source our tea directly from tea plantations, cutting out the middle man.
We are committed to sourcing the highest quality tea leaves and have spent extensive time in China visiting plantations, meeting with tea farmers, and seeing first-hand the journey of the leaves from being picked, right through to processing and packaging for sale.
We also source black tea from the Assam region in India.
We’re committed to the environment
Loose leaf tea is the most environmentally friendly option for making your beloved cuppa. We of course didn’t want to ruin this, and so made all of our packaging completely zero waste! The pouches we use to package our teas in are made from 45% - 60% renewable wood pulp starch, when placed into a composting environment these will break down to compost within 3 months. The postage materials we use (including the tape) are completely recyclable. We are committed to being as low waste as possible.
Why choose loose leaf tea?
Many people shy away from loose leaf tea as they believe it to be messy or a hassle to make, but this is far from the truth. With a strainer or teapot, you can make loose leaf tea with little more effort than it takes to use a tea bag.
There are also a lot of benefits in choosing loose leaf tea over tea bags.
Better flavour. Loose leaf tea has a far better flavour. Tea leaves do not have much room to move around in a tea bag, but when the leaves are loose, they can fully uncurl and expand, meaning their flavours properly infuse into the water.
More economical. Loose leaf tea is more economical. A 50g bag will give you at least 25 cups of tea, and considering that loose leaf can be reused at least 2-3 times - that makes around 75 cups of tea!
Higher quality. Tea bags normally use lower grade tea, dust and fannings. Dust and fannings have a larger surface area per serving than whole loose leaf teas. This means that the delicious essential oils of the leaves evaporate much quicker, affecting the flavour.
Microplastics in tea bags. Many commercial tea bag producers use plastic glue to seal the bags closed. This can leak thousands of microplastics into your cup of tea.
More environmentally friendly. Loose leaf tea has a much smaller carbon footprint than machine made tea bags, which are made using paper fibre and plastic. This plastic is not biodegradable, meaning the whole tea bag must be thrown into landfill where it will sit for hundreds of years. In Britain alone, we consume over 30 billion tea bags each year. By choosing loose leaf tea, you can help reduce this waste.